UP Visual Identity Guidebook 2017 now available online

UP Visual Identity Guide 2017

This is a digital copy of the University of the Philippines Visual Identity Guidebook 2017. This guide serves to define the elements found in official trademarks of the university, such as the seal, university colors, logo type and The Oblation.

The VIG also prescribes how these symbols should be used in official communications, websites, social media accounts and other materials of the university’s units, offices, organizations, faculty, students and staff.

The adoption of the UP VIG was approved by the Board of Regents on its 1324th Meeting held last 26 January 2017, at the Board Room, Quezon Hall, UP Diliman, Quezon City.

The UP Trademark (TM) Application Forms are available for download here:

1. UP TM License Application Form_UP Internal Use
2. UP TM License Application Guide [Commercial Use]
3. UP TM Licensee Application Form [Commercial Use]

For questions and concerns on the application, please contact: